Corporate Social Responsibility: A Very Short Introduction (Very Short Introductions)
By Jeremy Moon.
Description
Corporate social responsibility has been defined as "the responsibility of enterprises for their impacts on society." Is Corporate Social Responsibility (CSR) just window dressing or is it a contradiction in terms? In this Very Short Introduction, Jeremy Moon shows that CSR holds much more value than it first appears, and examines how it has come of age in recent years. Illustrating the sorts of CSR investments companies make, the ways in which they practice CSR, and the challenges this brings, Moon considers how the principles migrated from their US roots to become a global busin...
ISBN(s)
0199671818, 9780199671816
