How to Get Your Competition Fired (Without Saying Anything Bad About Them): Using The Wedge to Increase Your Sales
By Randy Schwantz.
Description
This title offers a six-step plan for driving a wedge between the competition and the customer. For sales people, convincing a potential customer to choose them over the competition is no easy task, and especially when the competition already has the account. Finally, "How to Get Your Competition Fired" shows readers a proven system for breaking the relationship between the competition and the customer. Randy Schwantz's method, The Wedge[registered], includes a six-step plan that drives a 'wedge' between the competition and the customer.He shows how to reveal the co...
ISBN(s)
0471703117, 9780471703112
